What makes us different?
Zero referral fees, and acquisition → prepaid → repeat → profit in one.
Not a “listing site,” not “just a POS” — a restaurant OS that grows sales.
First — competitors fall into two types
Great at bringing new guests, but you pay a referral fee per reservation/visit, and the guest list tends to stay on their side. Stop listing and the acquisition stops.
Strong at orders and checkout. But acquisition and repeat tactics are separate products, so data gets siloed. Ordering features may be on higher tiers.
Acquire with your own Google, LINE and QR at zero fees. Orders, checkout, reservations, prepaid, repeat and profit analysis end-to-end. Your guest list becomes your own asset.
vs listing sites (Tabelog, Hot Pepper, etc.)
| Item | mobile-order | Listing-site acquisition |
|---|---|---|
| Referral fee | ⭐ ¥0 | Per reservation/visit + monthly listing |
| Acquisition channel | Your own Google / LINE / QR (owned) | Depends on the listing (stops if you leave) |
| Guest list | ⭐ Accumulates in your store (members / LINE) | Tends to stay on their side |
| Repeat tactics | Win-back · coupons · passes | Limited (re-referral also costs) |
| In-store ops (order/checkout) | ⭐ Included | None (acquisition-focused) |
| Cost · inventory · hygiene · analytics | ⭐ Purchasing/stocktake · HACCP · per-guest/turnover, in-house | None |
| Strength | Acquisition to management in-house, zero fees | Large existing reach & audience |
💡 You can also combine: pull “new” guests from listing sites, then use mobile-order to capture them and bring repeats in-house.
vs POS / order systems (Airregi, Smaregi, dinii, etc.)
| Item | mobile-order | General POS (Airregi / Smaregi) |
Rich ordering (dinii, etc.) |
|---|---|---|---|
| QR ordering / handheld / kitchen | ⭐ Included | Often on higher tiers | Yes |
| Checkout (split / refund / receipt) | Yes | ⭐ Strong (core) | Yes |
| Acquisition (Google / LINE / QR) | ⭐ Built-in, zero fees | Separate product, siloed | Weak |
| Online reservations + waitlist | ⭐ Standard | Separate product | Partial |
| Prepaid (passes / subscriptions) | ⭐ Yes | — | — |
| Viral (e-gift / referral) | ⭐ Yes | — | — |
| Win-back + customer ledger CRM | ⭐ Yes | Separate / limited | Partial |
| AI menu advisor (profit) | ⭐ Yes | Partial on higher tiers | Limited |
| Cost/inventory + HACCP + analytics | ⭐ Yes (in-house) | Separate / partial | Limited |
| Multilingual (inbound) | ⭐ 4 languages standard | Weak | Partial |
| Time to open | ⭐ 5 min (9 templates) | Hours to days | 1–2 weeks |
| Monthly (mid-size) | ⭐ ¥8,000 / first month free, no card | Free ~ higher tiers pricey | ¥8,000–15,000 |
* Competitor info is our reference estimate based on public information as of June 2026. Plans change — check each vendor’s site for the latest. Each vendor also has its own strengths (payment terminals, hardware, support networks).
Why being “all in one” pays off
When acquisition, ordering, checkout, reservations, prepaid, repeat and profit analysis are scattered, data gets siloed and tactics don’t connect. mobile-order runs the “grow-your-sales loop” on the same customer data.
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